Consumers are becoming ever more environmentally conscious, aware of the harmful effects packaging can have on our world. With climate change and the likes of David Attenborough proving to everyone that we need to look after our environment, the time has come for companies to make efforts to help the world, or at least reduce negative effects they have.

Constant use of non-recyclable plastic over the years has given packaging a bad name; plastic waste is wreaking havoc on the environment. However, it doesn’t have to be this way.  There are ways companies can reduce their environmental impact and appease environmentally conscious consumers – eco-packaging.

Take a look at our recent blog post about 2020 packaging trends, with a strong focus on environmentally conscious alternatives.

What is Eco-packaging?

Eco-packaging is product packaging made to be as sustainable and eco-friendly as possible. Eco-packaging should aim to be easily recyclable, made from renewable energy and even created from recycled materials. It is an umbrella term for types of waste management such as biodegradable or compostable, encompassing materials such as glass, aluminium or even bamboo.

Here at Fillcon, we can offer our customers sustainably sourced and 100% recyclable packaging for their products. We can even offer aluminium, an infinitely recyclable material, able to be used over and over again. As bottle filling experts, and as experienced providers of sachets, we pride ourselves on our effective methods, reducing waste and keeping constant consideration of the environment.

Why Should Companies use Eco-packaging?

Although the clue is in the name, many don’t realise just how important packaging is in preventing further harm to the environment and creating more resilient waste lasting for hundreds of years. By creating less waste, recycling more, and reusing materials, companies could make a significant difference. And, as a huge bonus, consumers will love it! Consumers are increasingly actively choosing brands and products with eco-packaging, keen to do their bit for the environment, as well as encourage companies to continue fighting the good fight.

Packing reflects a brand and its values; to create an image of your brand as environmentally conscious is frankly good marketing. Promoting positive brand values concerning the environment is a sure-fire way companies win over the consumer, as long as they stick to their promises. Luckily, for the planet, many governing bodies are placing restrictions and policies concerning the use of certain materials. Where before being an environmentally conscious company was a choice, this may become law. Why not get your company ahead of the game?

Choosing eco-packaging also has financial benefit; eco-packaging is often made with minimalism in mind, meaning it’s light and therefore cheaper to ship. And don’t fear, companies don’t have to spend lots trying to create a perfect hybrid container for their product – advances in eco-packing mean it is incredibly versatile and useable across a variety of industries and applications from food to cosmetics.

When considering the versatile nature of eco-packaging, with its cost benefits and environmental impact, what’s not to love? Consumers will certainly be impressed. Get hearts of the consumer and environmental peace of mind – it’s a win-win.

 

Eco-packaging Examples

As stated above, eco-packaging is incredibly versatile, with advancements meaning a company can find sustainable packaging regardless of industry or application.

Due to its mailability, cheap transport costs and recyclability, bio-plastic is an incredibly popular choice for many products’ packaging. Sustainable resources such as paper and cardboard are also popular, as they can be made from recycled material and then recycled again post-consumer.

Unlimited recyclability lifetimes of glass and aluminium are extremely attractive to companies hoping to project their environmental policies in their packaging. Nearly 75% of all aluminium ever produced is still in use today, a testament to aluminium’s efficient recyclability.

Once a product reaches the consumer, there is no guarantee they will follow through with recycling the packaging, however, the easier it is to do, the more likely it is to happen. Alternatively, companies could offer discounts on products if packaging is returned or offer consumers the chance to refill their bottles or containers to reuse the packaging. Not only will consumers be more environmentally conscious, but they will also become returning customers, supporting the brand and its values.

Get Started with Fillcon

At Fillcon, we take pride in our flexibility and environmentally friendly offerings, either providing our clients with containers or sachets or filling their own supply. Our ISO 9001 certification proves our commitment to quality; constantly providing products and services that meet both consumer and regulatory requirements.

If you want to find out more about getting your product into eco-packaging, contact us today.